UNIVERSAL THEME PARKS: THE EXHIBITION

This exhibition is a premier, large-scale immersive experience developed by The Franklin Institute in partnership with Universal Destinations & Experiences that takes audiences behind the scenes of how world-class theme park attractions are conceived and built. It combines storytelling, science, and entertainment to reveal the creative and technical processes that power some of the most iconic experiences in global entertainment.

Organized into a series of dynamic galleries, the exhibition explores key pillars including technology and innovation, ride engineering, live entertainment, and emotional design, offering guests a comprehensive view of the interdisciplinary collaboration required to create immersive worlds. Through hands-on interactives, authentic artifacts, and media-rich installations, visitors engage directly with the tools, techniques, and decisions that shape these experiences.

Designed for broad, multi-generational audiences and built for national touring, the exhibition delivers both high-impact entertainment and meaningful educational value aligned with STEM and creative career pathways. Ultimately, it positions partners at the intersection of innovation, storytelling, and experiential learning, while inspiring the next generation of creators and problem-solvers.

Contact Shaquire Jones (sjones@fi.edu) to request availability for hosting this traveling exhibition.